Tuesday, January 25, 2011

online reputation management Vs reputation repair

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Monday, January 24, 2011

Making Money Scams

Social Networks

According to Cisco, criminals are targeting social network users more aggressively. In particular, criminals are spending more time and effort trying to steal users' social networking credentials, since that makes it possible to exploit the trust of all that users' friends.

Although the exploitation of trust is crucial, Cisco predicts a decline in simple phishing and social networking scams. The company expects instead a rise exploits similar to the Zeus trojan, which steals banking credentials and propagates on social networks, mobile devices and more.

Social Engineering

Cisco warns of the "seven deadly weaknesses" exploited by social engineers:

Sex Appeal

Greed

Vanity

Trust

Sloth

Compassion

Urgency

Even the most savvy users can fall prey to social engineering. For example, Thomas Ryan of Provide Security created fake identity called "Robin Sage." Ryan was able to get hundreds of government officials and security professionals to friend this imaginary person on social networking sites and, as a result, share personal information with Ryan.

According to the report:

Clickthrough rates for most malware or spam incidents consistently hover at around 3 percent, according to data from Cisco ScanSafe. While 3 percent may not seem high, imagine the impact of repeated waves of spam to which 3 percent of workers consistently respond to and click on. Even this small percentage is the equivalent of having a gaping hole in the network firewall that cannot be closed. Instead of trying to change human behavior, security researchers are exploring the possibility of changing the way we use software to reduce risks.

Java: The New Number One Target

Java and PDF are both frequently exploited, but according to Cisco Java exploits rose last year and PDF exploits fell. Java surpassed PDF as the most commonly exploited technology.

Cybercrime in the Post-PC Era

According to the report, Windows has been so prevalent and so easy to exploit that there was no need for criminals to try to exploit other systems. However, the proliferation of other devices and OSes along with improved security in Windows 7 has changed that.

However, this move is happening slowly. A report from Forrester on security in the post-PC era notes that mobile device OSes are inherently more secure than desktop OSes due to sandboxing. This means that even jailbroken iPhones and rooted Android phones will be harder to compromise than older Windows PCs. However, social engineers can prey on anyone, regardless of the device they are using.

The Cloud: Friend or Foe?

The report cites the cloud as having both benefits and drawbacks for security. The drawback is that data can be intercepted while traveling between a server and the devices that access it. The advantage is that having data stored off-device makes it hard to extract sensitive information from lost or stolen devices.

Money Mules

The report has an interesting section on "money mules." Once a criminal has stolen a victim's bank account information, they need a way to get the money into their own accounts without getting caught. Money mules are people who transfer money from a victim's bank account to a criminal. One way to do this is to transfer money into the mule's account, then have the mule wire it via Western Union to the criminals overseas. The recipient of the wire from Western Union might not have to provide bank account information to receive the money, making them more difficult to trace.

Some mules are low-level criminals who participate for the money. Others are duped by work at home job ads. Students and people with large debts are often targets.

However, there's a shortage of mules. "Currently, the ratio of stolen account credentials to available mule capacity could be as high as 10,000 to 1," says the report.

Winners of the Cybercrime Showcase

Cisco highlights two winners in this year's "Cybercrime Showcase" - a "good" winner and an "evil" winner.

The Good winner is Thorsten Holz of the security firm LastLine. Holz identified the top 30 servers that the botnet Pushdo/Cutwail used for sending spam. Holz got ISPs to shutdown those servers and, as a result, the rate of spam decreased from 350 billion messages per day to 300 billion per day.

The Evil winner is Stuxnet, which we've covered frequently.

What, No Malvertising?

Surprisingly, there is no discussion of malvertising in the report. You can read our post "What You Need to Know About Malvertising" for more about this threat.

We’ve all done it. We’ve all believed, if only for a second, that we could become rich without work. That we could build a business that runs on auto-pilot. That we could live on a beach in Maui while the checks come rolling in. You know what I’m talking about: “Living the dream.” The ultimate goal of success without work.

Unfortunately, we all know that’s not reality. As small business owners, we work day and night to reach that dream for ourselves. And we know, through experience, that there’s no “easy button” we can push to achieve it.

But isn’t it frustrating to watch as others continue to succeed by selling the dream that we know isn’t possible?

You know who I’m talking about. Those guru-type slimy marketing promotions that tell you things like, “Make $14,023 a month at home in your underwear with no effort!” or “Making money by pushing buttons has never been easier with this revolutionary system!”

We all know those systems don’t really deliver on their promises. The only people getting rich are the gurus selling those scams. But the truth is that the reason they continue to offer these scams the way they do is because it works. Humans like to buy the dream.

Take a deep breath. I know, it’s frustrating. Because that’s not you and me. We don’t make promises of overnight success. We run real businesses where we try to solve real problems for our customers.

But there’s an opportunity to learn something here and use it to our advantage. If you look at why people buy, it’s usually for a different reason than you think it is. For example, people don’t buy a fancy diamond engagement ring because of how it looks. They buy it because of how it’s going to make their lives better and how it’s going to make the other person feel. They’re buying “forever!”, not diamonds.

In another example, people don’t buy Nike products because they’re any higher quality than Converse or New Balance or 100 other brands. They buy Nike because Nike sells “winning.” They’re buying the dream. They want to be labeled winners.

So next time you see a guru trying to sell something you know is full of false promises, don’t get angry. Instead, use it as a lesson to think about what you sell, and more importantly, what and why people buy from you. Then use that lesson to improve your marketing message for more sales, leads and publicity.

Stop over at Unguru.me and join a community of like-minded business owners.

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Tuesday, January 18, 2011

foreclosure

What happens when 50-million people learn they defrauded by the banks creating illegal loans - defrauded by the courts by allowing the corrupt banks to illegally foreclose a loan no-longer secured by the property - betrayed by their courts & gov who KNEW this was happening and simply looked the other-way while these families are tossed to the street...

As it stands - it is literally impossible for the courts to know if those families were sold legal loans. These families do not yet realize they were lied to & misrepresented by the banks.

Nightmare On Wall-Street - L. Randall Wray wrote

"Returning to the question -- why would the banks do this? To understand why, you've got to think like a criminal -- that is, like what my colleague Bill Black calls a "control fraud". That leads to a rephrasing of the question: Why would those who control a bank engage in risky and fraudulent activity that is sure to destroy the bank?

The answer, then, is obvious: Because those running the control fraud have no interest in the bank as a going concern -- they are simply looting the institution, running it to maximize their own individual take. They get their bonuses and then jump a sinking ship -- and with luck they move directly into Treasury to arrange bail-outs to let the other rats on their Titanic suck whatever blood remains after the transfusions."

http://www.huffingtonpost.com/l-randall-wray/post_1564_b_807877.html?view=print

In a major ruling Friday, a coalition of nonprofit defense lawyers and consumer protection advocates in Maryland successfully got over 10,000 foreclosure cases managed by GMAC Mortgage tossed out, because affidavits in the cases were signed by Jeffrey Stephan, the infamous GMAC “robo-signer” who attested to the authenticity of foreclosure documents without any knowledge about them, as well as signing other false statements.

The University of Maryland Consumer Protection Clinic and Civil Justice, Inc., a nonprofit, filed the class action lawsuit, arguing that any case using Jeffrey Stephan as a signer was illegitimate and must be dismissed. In court Friday, GMAC agreed to dismiss every case in Maryland relying on a Stephan affidavit. They can refile foreclosure actions on the close to 10,000 homes, but only at their own expense, and subject to new Maryland regulations which require mandatory mediation between borrower and lender before moving to foreclosure. Civil Justice and the Consumer Protection Clinic also want any cases with affidavits from Xee Moua of Wells Fargo, who has also admitted to robo-signing, thrown out, but that case has not yet been settled.

This was not the plan of GMAC and other banks caught using robo-signers last year. They hoped to undergo a pause in proceedings, run a quick “double-check” and then issue substitute documents in the same cases. That would have been a much more rapid solution for the banks and would have resulted in many more foreclosures. Now GMAC has to go back and basically file the entire case all over again, meaning they have to give notice of foreclosure to the borrower, engage the borrower in modification options, and basically run through the whole process from the beginning. They cannot use the shortcut solution, thanks to the class action suit filed. GMAC’s dismissal of every foreclosure in Maryland shows their doubts they would have won the class action.

The Consumer Protection Clinic at the U. of Maryland is a class taught by Peter Holland. Rather than just read and lecture about foreclosure fraud and consumer protection law, Holland has the class join motions, prepare cross-examinations and legitimately get involved in the cases. It reminds me of the class of Alan Dershowitz depicted in the film Reversal of Fortune, or the Medill Innocence Project investigating wrongful convictions at Northwestern. Given the national scope of foreclosure fraud, you can imagine classes like this springing up all over the country.

As I said, this doesn’t mean that GMAC cannot refile foreclosures in these cases. But they have to spend a lot of time and money to go back to the beginning and redo every case, and must adhere to Maryland law of allowing mediation. Maryland is a judicial foreclosure state which has produced some of the better rulings during this crisis. But we’re starting to see challenges even in non-judicial foreclosure states, like Massachusetts, where the Ibanez case has thrown every foreclosure in the state into turmoil. The rates of moving properties through foreclosure have dropped dramatically, in all 50 states, by an average of 50%. It just seems inevitable that lawyers in other states will follow the Maryland action and attempt to get everything which used a robo-signer thrown out.

And if the Ibanez case, which questions the right for banks to foreclose at all, can be broadly applied, those rates will drop even further. And Georgetown Law Professor Adam Levitin thinks may be the case.

Source:http://removeripoffreports.net/
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[Updated at 4:05 p.m.] A suspect in an apparently accidental shooting at Gardena High School in California has been caught and handcuffed by police, according to footage aired by CNN affiliate KTLA shortly before noon PT.

Friday, January 14, 2011

Free rental agreement forms where

It has always been the case that anyone who has the benefit of Legal Aid would go running to their solicitor at the first sign of any problem. They did this on the basis that they weren't paying for any legal advice so they would have as much as possible! Sometimes however this shot them in the foot.

want to Free rental agreement forms

Very often, funding is not a free lunch. If, (in a divorce for example) the parties are arguing over money or a house then some of the value of their house or their money may be at risk. There is an exemption which (the last time I looked) was £5000 but other than that any monies or property in dispute were at risk. In a nutshell, if the fund paid for someone to fight over the old matrimonial home then in the event that the matrimonial home was awarded to the person with the benefit of Legal Aid then the Board would want the costs they had paid, repaying from the value of the home.

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Invest in some credit repair options. This process can take some time so be prepared and start as soon as possible. For as little as about per month you can retain a credit repair agency and hire them to work on your credit profile to remove 'dings and scratches.' These blemishes are hurting your credit report but the good news is that many of them can be removed. You can do a lot of this work yourself, but often times it is better and much easier to hire a team that has experience raising credit scores. Over the course of 4-12 months they can raise your credit score by more than 200 points often times.

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Obama's Tucson Speech Fails To Accommodate Cable News's Attention ...

Did you watch the memorial service in Tucson last night? It sure seemed to me to be a cavalcade of statemanship -- presidents of nations and universities and student bodies, governors new and old, political figures on the left and right ...

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Science news

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Thursday, December 23, 2010

Making Money Opportunities

Embracing New Opportunities Is Being Defeatist?

from the please-explain dept

A few months back a columnist for the Guardian, Helienne Lindvall wrote a laughably confused argument claiming that people who explained how "free" was an important element of a business model should not be trusted because they also made money. That made no sense, and lots of people explained why. She also got an awful lot of the basic facts wrong.

Lindvall is back, and rather than admitting her mistakes, she tries again, but comes across as even more confused and factually-challenged. The majority of the piece is about setting up more strawmen to knock over, with the two key ones being (1) that supporters of embracing new business models are "defeatist" because they suggest that file sharing cannot be stopped and (2) that while record labels may have ripped off musicians in the past, the companies ripping off musicians today are the "web 2.0" companies that are making money on content -- such as Google, Flickr and others.

Neither argument makes much sense when held up to any scrutiny. Lindvall seems to make the same mistake she made in her first piece (for which, I do not believe she has yet apologized). She takes a tiny part of an argument that someone has made, and pretends it's the entire argument. Just like she claimed that those who embrace free as a part of their business model are somehow being hypocritical in making money elsewhere, she now claims that people's entire argument is based on a tiny sliver of their argument, and ignores the important part.

The problem with her first strawman is that people aren't saying be "defeatist," and just accept that file sharing is file sharing and give up. They're saying that if file sharing isn't going away, and (here's the part she misses) you can use that to your advantage to make more money, why bother worrying about file sharing as being some sort of evil? The second strawman is a bit more nefarious, but goes back to the fallacy that web 2.0 sites are some sort of digital sharecropping, with the users "giving up everything," and the content creators getting nothing. That, of course, is hogwash. The reason people use these services is that they get something in return. What people like Lindvall forget or ignore is that in the days before YouTube, if you wanted to post your own video, you had to (a) buy expensive media serving software from the likes of Real Networks (b) install the crappy software and maintain it (c) host the files yourself, costing you server space (d) stream or download the files yourself, costing bandwidth. Then YouTube came along and made all of that both easy and free -- and you still want to complain that they're ripping you off? Seriously?

Fine: let's make a deal. For any project that Helienne Lindvall is involved in, she cannot make use of these tools which offer free services. Instead, she must set up the technology on her own server, and host and pay for all of it herself. Otherwise, she's just supporting the digital sharecroppers, right?

There are a few other whoppers in the article as well, such as this one:

Doctorow pointed out that numerous authors give away their work, while earning good money on the lecture circuit. I don't doubt that this model works for some authors, but there are fundamental differences between books and music.

Producing a record -- as opposed to writing most books -- tends to be a team effort involving a producer (sometimes several of them) and songwriters who are not part of the act, studio engineers and a whole host of people who don't earn money from merchandise and touring -- people who no one would pay to make personal appearances.

I love the "but we're different!" argument, because it comes up in every industry. I was just in Hollywood, where I explained how musicians were actually making use of these models and someone got upset and said "but we're the movie industry, and we're different!" Earlier this year, I met with a publisher, who also was looking at these models, and again exclaimed that "but book publishing is different!" Everyone wants to believe they're different, but everyone faces the same basic economics. Also, I'd imagine that my friends in the publishing industry would be pretty upset with Lindvall's false claim that a book is not a team effort. You have publishers and editors and agents, all of whom often take on quite similar roles to producers and songwriters and engineers.

That said, the really ridiculous part of her complaint here is that the same people she complains don't earn money from merchandise or touring also don't earn money from record sale royalties for the most part. There are some exceptions, but most of them are paid a flat-fee for their work, and that doesn't change either way under the new models, so her complaint here doesn't make sense. If a content creator can make money giving away some works for free, they can still afford to pay the fees for those who help out. The entire argument that an engineer "doesn't tour" is specious. The engineer doesn't make money from CD sales either.

Finally. Lindvall must be the first person to describe Jaron Lanier as an optimist, since he came out with his incredibly pessimistic book about how the internet was destroying everything good and holy in the world.

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Remember Stan Van Gundy and that Miami debacle?

After realizing the Heat had to rebuild, Riley dropped the title of head coach, pegged Stan Van Gundy to take over and took a seat in the front office.

In fact, Riley was the front office executive responsible for bringing Shaq over to the Heat. He was able to rebuild on the fly with Shaq's acquisition, along with key free agent signings.

But after some trials and tribulations during Van Gundy's tenure with a more talent-laden roster, Riley pulled the plug right away. He couldn't resist the lure of coaching a championship caliber team.

That's the reason he helped them win the NBA Title in 2006. But the joy was short lived, as that team was slowed by injuries the following season and Riley promptly stepped down.

Now that the team has reloaded once again. Who knows, he may just take over again and dump Spoelstra if things turn bad again in Miami.

Tuesday, January 25, 2011

Monday, January 24, 2011

Social Networks

Social Engineering

Java: The New Number One Target

Cybercrime in the Post-PC Era

The Cloud: Friend or Foe?

Money Mules

Winners of the Cybercrime Showcase

What, No Malvertising?

Tuesday, January 18, 2011

Friday, January 14, 2011

Thursday, December 23, 2010

Embracing New Opportunities Is Being Defeatist?

from the please-explain dept

Wednesday, December 8, 2010